Description
About the Book
“Public Opinion” by Walter Lippmann is a landmark text that examines the complex processes that form and shape public opinion. First published in 1922, this book remains relevant today, offering insights into the mechanisms that influence public perceptions and beliefs.
Key Themes
- The role of media in shaping public opinion
- The impact of stereotypes and preconceived notions
- How public opinion can be managed and manipulated
- The difference between public opinion and individual thought
Why Read “Public Opinion”?
This book is essential reading for students, academics, and anyone interested in understanding the forces that mould public perception. Walter Lippmann’s analysis provides a foundation for further exploration into the fields of sociology, politics, and media studies.
Author’s Background
Walter Lippmann was a prominent American writer, reporter, and political commentator. His work has had a significant impact on the study of public opinion and is frequently referenced in discussions about media and communication.
Order your copy of “Public Opinion” today and explore the profound insights of Walter Lippmann into the world of public perception and societal dynamics.






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